Volunteering to help local businesses in Cape Verde (Africa)

We are looking for volunteers to help us to train university graduates in São Vicente, one of the Cape Verde islands. The training will be in expertise that is critical for these islands to compete in the international business of tourism and trade:
• Website design
• General management
We have already recruited the right individuals from local universities (some coming from extremely poor families) and want to give them the opportunity to run companies that can compete at the international level.

‘Job’ Description
The 2 trainers we are looking for:
1. A person who is expert in search engine optimisation (SEO)
2. A person who had responsibility to run a company or a business unit (many years of hands-on experience of business administration).

Both need to speak and write English and have good interpersonal skills.

For the SEO person, we envisage this to be a younger person (35-45), currently employed or having his/her own business. We will only need such a person for 2 weeks in October 2012.

For the business administration person, we envisage this to be someone who recently retired (early) aged 55 – 70. We need such a person for 1 to 2 months starting in October 2012.

Benefit for the trainers
São Vicente and Santo Antão offer natural beauty that has not been spoilt by tourism. The locals are warm and friendly to foreigners. The culture is embedded traditional values. Cape Verde is considered a safe country.
Working with the locals will be an unforgettable experience.
For those liking windsurfing. kitesurfing, sailing, hiking, mountain biking, diving, snorkelling – it’s paradise!

We will pay for all expenses: flights, accommodation, meals. The trainers can freely use our equipment: windsurfing, kitesurfing, mountain bikes, snorkelling.

Background of Kitesurf NOW
We are a service company in the adventure tourism sector.
Our core business is to provide adventure holidays beyond expectations.
The activities we provide include kitesurfing, windsurfing, mountain biking, e-biking and multi activity packages.
The service we provide to our clients covers the entire consumption chain which covers providing information prior to travel, travel to Cape Verde, activities, accommodation, local transport and return home from Sao Vicente.
The company targets customers aged 45-65 looking for some authentic & unspoilt holiday destination.

Our company is built on two pillars: 1) total customer satisfaction and 2) supporting the local community.

As a company we want to grow but also to give the possibilities for locals to get a job and get professional training.
We are working only with Cape Verdeans as we believe that this is the best way to help the local community.

Kitesurf NOW company is bringing business expertise to Sao Vicente
The expertise we need and which is critical but we cannot find on Cape Verde is in the fields of:
• Website design with emphasis in SEO
• General management

Local companies need to be internationally competitive in industries such as: tourism and export so the full profits can be used to re-invest in Cape Verde (instead of going to Europe of northern-America).

We are getting this expertise by bringing top experts from Europe and the USA to help our company and for ventures initiated by local São Vicente companies. We think it is important that ventures in São Vicente can compete with foreign companies and that profits can stay in Cape Verde to drive further development. Current investment comes from large multinational companies such as TUI but most profits go back to Europe and local companies such as the airline company TACV cannot compete (they do not even have a website!).

That’s the reason for us to train a group of 2- 3 students. One of the students will be offered a full-time position at Kitesurf NOW, the others will have excellent credentials to start a new company or to take a senior position at a current company.

Training programs
The objective of the training is to be ready to do professional day to day management of a company.

1. Website design with emphasis on SEO
• Start of the training: 15-sth of October
• Place of the training: Mindelo and Praia Notre
• Duration : 2 weeks, 8 hours per day (from Monday to Friday)
• Tutoring will be half of the day, the rest of the day will be self-study and exercises
Materials: we have already provided laptops, books, e-learning tools
Trainer: Expert from Europe/USA.

This program is with a team (the owner of Kitesurf NOW, a local university professor in IT and 2 local IT graduates) which by January 1 2013 will form a partnership company for website development servicing companies in Cape Verde.
This team is currently working on 2 websites:
• An update of KitesurfNOW.eu
• Creation of E-bikeNOW.eu
The training is envisaged for the moment the prototype of the E-bikeNOW.eu website is ready.
Details of the program are given below.

2. General management
• Start of the training: 1-st of October
• Place of the training: Mindelo and Praia Notre
• Duration : 1-2 months, 8 hours per day (from Monday to Friday)
• Tutoring will be half of the day, the rest of the day will be self-study and exercises
From the middle of September, there will be a self-learning program before the training starting October to prepare the students.
We will provide laptops, books, e-learning tools
Trainers: Ola, Marc, expert from Europe/USA.

Details of the program are given below.

About Marc van Dijk

I'm a dutchman, born on the 8th of May 1964. I've been windsurfing for more than 25 years and started kitesurfing 4 years ago. I'm passionate about these sports and hope that many other can enjoy these sports as I do. I've set up a kitesurf school (Kitesurf NOW) together with my other passion: Ola Markowska on the island of Sao Vicente (Cape Verde islands).
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3 Responses to Volunteering to help local businesses in Cape Verde (Africa)

  1. mario says:

    If you need someone expert in tourism , better in community tourism in capvert with competence in the international business of tourism and trade
    i m chairman about services and logistics to capvert.
    i lived in mindelo and this year i ll be back
    contact me

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